Merlin Mann has a nice post today on The Problem with “Feeling Creative”
Creative work only seems like a magic trick to people who don’t understand that it’s ultimately still work.
This is a tough idea to sell to folks with “real jobs” who are just looking for a diverting bit of creative tourism or who find themselves yearning for a nostalgic amble past a mostly-abandoned adolescent arts hobby. People who want to learn how to feel creative. To feel successful. To feel like an artist. Not that there’s anything wrong with that.
The athlete got good not by reading reviews of headbands, but by waking up early, lacing shoes in the dark, and hitting the track to train hard.

Tim Gruber and Jenn Ackerman use both photography and video to tell stories for editorial and commercial clients.
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